How to Choose a Listing Agent for your Rural Land

So, you’ve decided to sell your BC acreage, and are more than ready to move onto the next chapter of your life. But one important decision must still be made – who is going to be your listing agent for your rural land? It’s a fact that not all licensed real estate agents are equally good at representing every type of property on the market. And when it comes to ranches, farms, agricultural properties, and waterfront properties, it’s important to make sure that you hire a listing agent that specializes in these unique types of properties. In this article, we take a look at how to choose a listing agent for your rural land, so you can choose a professional who can help you close the deal.

Make sure you choose the most professional in the field

Great real estate agents come from all different professional backgrounds, with varying levels of experience in their chosen field of real estate. However, it’s important to make sure that you are choosing the most professional in the field when it comes to selecting a listing agent for your rural land, with many years of experience under their belt.

Backcountry Canada Travel tells us more on why experience matters when it comes to selling your rural land:

“Let’s face it, it’s not extremely difficult to become a licensed realtor in Canada, and therefore it’s a part-time business for many. In Canada, we have an abundance of realtors not only in the cities but also in every small town. What you want for your listing agent is the full-time professional with years of experience, someone well known in the field, specializing in the kind of property you have for sale, someone with a large customer base.”

After identifying potential agents, research how they market their listings 

Want to make sure that your property is being well represented? Research how your potential real estate agent markets their listings. It’s important to make sure that your real estate agent has gone to great lengths to showcase your property in a way that is appealing to prospective buyers, and not all real estate agents represent their properties equally. explains why it’s important to research exactly how your listing could be marketed:

“Pay close attention to how well an agent markets their listings online. Recent statistics show that over 80% of buyers preview properties online before getting in their car and driving to look at land. You will get an idea about how much effort an agent will put into advertising your listing. Will your land be visible to potential buyers? It needs to be in this market so that ALL possible buyers are aware that you have a quality piece of land for sale.”

Ask questions that you couldn’t find answered on their website

When researching real estate agents online, it’s important to make sure that they are being transparent about their services and credentials. Any professional real estate agent should be ready and willing to answer any questions you may have – whether or not they appear on their website. 

Realtors Land Institute lists what you should easily be able to find on a realtor’s website:

“Most agents have almost everything you need to know on their website. You can find:

• how long they’ve been in the industry

• testimonials

• credentials

• specialties

• location

• listing examples

• And more in just a few simple clicks.

If you aren’t able to find those answers online, ask when you call them. You’ll also want to ask questions about your specific property and what their rates are.”

Are you ready to sell your acreage? With over 30 years of experience representing buyers and sellers in the British Columbia market, we can help you sell your ranch, farm, fishing lodge, waterfront property, and more. Contact Cascadia Pacific Realty, Ltd today to get started!